Company: 100% Property is a UK start up that finances property deals for a wide variety of businesses, with an emphasis on restaurants, cafés and pubs. | Assignment: The commission involved designing a logo and identity, business papers and collateral. | Design solution: the logo/icon is strongly inspired by Charles Rennie Mackintosh, the Scottish architect and designer, representative of the Art Nouveau movement in Britain. Simple, bold. strong.
100% Property | Identity and branding for a UK B2B property start up
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-icon.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-collateral-spread-2.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-pic-bar.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-collateral-spread-2.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-collateral-spread-1.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-stationery.png)
![](https://www.yvonnenelson.nl/wp-content/uploads/work/100-Percent-Property/100-percent-property-branding-pic-bistro.png)